The Marketing Strategy Group
Founded in 2016 to help brands harness the power of online creators and build meaningful connections in a rapidly evolving digital world.
Modern marketing has shifted from brands speaking at audiences to real people sharing real stories that build trust and influence.
What We’ve Built
Today, we represent a growing network of 950+ social media experts across 16 global markets. Our work has earned international recognition, shaping the Human Media Revolution to drive measurable growth.
Our Mission
We see ourselves as a full-service Influencer Marketing and Public Relations partner that helps brands build influence across every touchpoint.
Our mission focuses on helping brands influence everywhere, driving the Human Media Revolution forward, empowering creators, and building long-term brand value.
Our Vision
The future of marketing centers on human connection, trust, and authenticity. By blending influencer marketing with public relations and performance media, Marketing Strategy Group continues to help brands stay relevant, relatable, and results-driven in a creator-led world.
What We Do.
End-to-end solutions designed to create both brand impact and business growth.
Why Choose Us
Data-Driven
Every decision is supported by data, from influencer selection to campaign optimization. We provide clear visibility and performance insights aligned with your KPIs.
Tailored Strategies
Our campaigns focus on outcomes that matter, including website traffic, qualified leads, and revenue growth, ensuring every initiative contributes to business success.
Brand Safety
We ensure campaigns meet regulatory standards while maintaining brand consistency and protecting brand reputation across all creator collaborations.
The Founder
Jaymin Shah
"The Dreamer"
Jaymin leads the company’s vision, growth, and strategic direction. With a strong focus on innovation and long-term brand building, he drives new business initiatives while crafting holistic marketing solutions for clients across diverse industries.
His approach blends creativity, data, and cultural relevance, enabling brands to connect with audiences in meaningful and impactful ways.
At the core of his leadership lies a deep commitment to building a forward-thinking organization. Jaymin plays a key role in shaping the culture of TMSG, fostering an environment driven by ambition, collaboration, and continuous evolution.
Our Global Network
Connecting real people with real stories across 16 markets.
